Precise and punctual movement of information is important if you have to facilitate progress in your business dealings. One of the best methods to stay ahead of the game is to keep in touch with your target segment and fulfill their needs and requirements. You have to keep in constant touch with your customers to know how they perceive you. Yes, it is true that social media is doing a lot to bridge the gap between customers and entrepreneurs and they can speak their mind with the entrepreneurs accepting the change and criticism as natural. But there are still some questions that you would like answered and those can be done only with the help of a questionnaire. You can prepare a set of interesting questions for your customers to answer and distribute them when you host trade shows and conventions. Since there will be a general behavioral pattern among the collective audience, you can use the questionnaire to the best of your advantage. These questionnaires are typed and printed in Word forms because that is the most common format used by business organizations.
If you are planning to send the questionnaire to a target segment that are not physically available, you can prepare the questionnaire and send the same through emails. But the initial preparation of the questions is done in Word. The idea is to reach the maximum number of people because it will accelerate the data collection process and this will only help in the progression of business. Data sent and collected through Word forms are also called automated forms processing because in this technique, your customer will fill out the form and send it across to you where you will scan and save it for future perusal.
It is important that you keep the format attractive, so your target segment will enjoy filling the same. Though the process may look a bit intimidating in the beginning, after a while you will find that it is a lot easier than other options. The idea is to create the headings, tables, borders and shading so the alignment and the format remains attractive even after the whole thing is printed. Sure, animated forms might attract people when you are sending them through emails, but Word forms are the best when you are aiming to get them saved as hard copies.
So here are some things you should know to create attractive Word forms:
Check the alignment
Use colors sensibly and liberally
Word the instructions accurately